One Braham was a brand new, flagship, experimental store launched in late 2021 in the ground floor of the BT/EE HQ in London's Aldwych. Oddpumpkin Studio engaged to produce a engaging set of visual experiences for this future facing store which would be a testing ground for their retail experience ambitions.
I worked on the preloading animations and visuals in store, this project was a great experience and showed how a team of creatives can put together an appealing and creative experience for customers.
This experience was a touchless interactive screen with some great filmed content which explored the full range of EE's digital lifestyle offerings, showing their network in action both at home and out and about.
Loading Pre-Loader Animation transitioning between tasks the customers selected during the experience.
EE Black Friday TLOs - Digital Window and Highlight Units